Barcelona’s search for a long-term striker has been a dominant talking point in recent months, as the club braces for the inevitable departure of Robert Lewandowski at the end of the season.
The Catalans have been scrutinising Europe’s top forwards, evaluating their suitability both on the pitch and within the club’s financial framework.
Every major transfer decision is being approached with caution, given past missteps and the necessity of securing a replacement who can deliver immediately.
Scouts have been busy tracking potential targets across Spain, France, and beyond, analysing form, adaptability, and long-term potential.
And with the market heating up, Barcelona now face a serious challenge from one of Europe’s elite clubs for their preferred No. 9 option.
According to Sky Sports, via AS, Barcelona’s top target to succeed Lewandowski is Atletico Madrid striker Julian Alvarez.
The 25-year-old Argentine has been in excellent form since his move to the Spanish capital in 2024, scoring nine goals and providing five assists in 18 appearances across all competitions this season.
Barca see him as the ideal long-term replacement for their outgoing striker, capable of leading the line with the same efficiency and impact.
However, the situation has become more complicated, as Paris Saint-Germain are also keeping close tabs on Julian Alvarez as a potential signing for next summer.
Under Luis Enrique, the reigning French and European champions are keen to bolster their attacking options and view the 2022 World Cup winner as a perfect fit.
For Barcelona, this is a worrying development.
Any club hoping to sign Alvarez faces a difficult negotiation, given that he is protected by a colossal €500 million release clause at Atletico Madrid.
The Rojiblancos have made it clear they have no intention of selling the forward next summer, meaning any interested side would need to table an extraordinary offer to change their stance.
With his contract running until 2030, Atletico are in no rush to part with a key asset who has consistently delivered at the highest level.
This situation places Barcelona in a delicate position as they attempt to secure a striker capable of stepping into Lewandowski’s boots while fending off interest from Europe’s elite.
Even with their preference for Alvarez clear, the Catalans may need to consider alternative solutions or risk being outpaced by PSG in what could become one of next summer’s most high-profile transfer battles.
Want to get the latest Barcelona news direct to your phone? Join our WhatsApp community by clicking here.
