Atletico Madrid is gearing up to challenge Barcelona’s prime target in a fierce transfer battle for a coveted star.
Barcelona’s search for a long-term successor to Robert Lewandowski has intensified, with Hansi Flick prioritizing a prolific No. 9 capable of immediate impact and future dominance.
The club’s financial constraints favor opportunistic moves, targeting players whose contracts enable low-cost acquisitions.
As January approaches, the Blaugrana scout Europe’s elite for a striker blending physicality, finishing, and adaptability to high-pressing systems, aiming to secure a pre-contract for summer 2026.
The target is Dusan Vlahovic, the 25-year-old Serbian forward whose Juventus deal expires in June 2026, rejecting renewal offers despite a €12 million net salary, as reported by Fichajes.
Vlahovic’s inconsistent Turin form—coupled with Juventus’ willingness to sell for €15 million to avoid a free exit—has alerted suitors.
Barcelona views him as Lewandowski’s ideal heir, fitting their offensive revamp with aerial prowess and clinical instincts.
Atletico Madrid, however, emerges as a direct challenger, eyeing Vlahovic to complement Julián Álvarez and deepen Diego Simeone’s attack.
Atlético’s interest stems from Vlahovic’s alignment with their demanding style, offering depth and competition.
Both Spanish giants are positioned for a potential free transfer, with Barcelona holding a slight edge in project allure and Champions League pedigree.
Juventus’ fading grip complicates negotiations, but Vlahovic’s desire for stability and consistent minutes could sway him. Other European clubs monitor, yet La Liga rivals lead the race.
For Barcelona, Vlahovic represents a statement signing amid rebuild; for Atletico Madrid, a value-driven enhancement.
As pre-contract talks loom in January, this duel tests ambition, persuasion, and vision. Vlahovic’s decision will ripple across Spain’s title chase, defining one club’s attacking future.
As January’s pre-contract window opens, Atlético Madrid and Barcelona’s rivalry extends off the pitch, with Vlahovic’s choice poised to reshape La Liga’s attacking landscape.
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